Global contractors and vendors using cutting-edge technologies to create “The stores of future”. What are your thoughts on this?

The future of retail construction lies in adaptability and technology integration. At BSG Commercial, we see a shift towards creating dynamic, tech-enabled environments that cater to evolving consumer behaviours. From smart hoarding to modular fit-outs, advanced technologies allow us to deliver faster, more flexible solutions that support retailers in staying ahead. The store of the future isn’t just digital—it’s responsive, efficient, and deeply integrated into the customer journey.

What’s your take on mall construction and management when we say “Sustainability is becoming a non-negotiable”?

Sustainability is no longer a buzzword—it’s a baseline. In commercial construction, this means prioritising energy-efficient materials, reducing site waste, and designing for disassembly and reuse. At BSG Commercial, we’ve integrated sustainable practices across our workflows, knowing that long-term value comes from reducing environmental impact and meeting the growing expectations of both tenants and customers.

Share your thoughts on “Vision 2030” in terms of mall management.

Vision 2030 is about transformation—culturally, economically, and structurally. For mall management, it demands smarter infrastructure, integrated tech solutions, and enhanced customer experiences. Malls are evolving into multi-use and multi-purpose destinations. Our role is to deliver adaptable fit-outs and infrastructure that allow these spaces to thrive as social, retail, and entertainment hubs that connect to the people that use them and aligned with the goals of Vision 2030.

What’s the biggest challenge you see for customer experience when aligning their expectations with your transformation?

The key challenge is timing—customers expect seamless experiences, but construction and transformation take time. The gap between expectation and execution, budget blowouts and poor communication can lead to dissatisfaction. That’s where we come in: BSG ensures minimal disruption with efficient, phased construction strategies that keep foot traffic flowing and stores operational. Our open communication and budgeting strategies ensure everything is seamless throughout transformation process.

How would you think attendees will benefit by attending MENA MALL SUMMIT?

The MENA Mall Summit is a unique convergence of expertise, innovation, and forward-thinking strategy. Attendees gain access to real-world insights from leaders shaping the future of retail environments. It’s not just about what’s next—it’s about actionable steps to get there. Whether you manage a single centre or a national portfolio, you’ll leave with new ideas, new connections and partnerships, and solutions for strategic action plan for your next project.